Powering Norway's Leading Sporting Goods Retailer
How Pie VAT Modernizes Tax Free Experience for Anton Sport
The Client
Founded in Stabekk (Norway) in 1932, Anton Sport has grown into Norway's premier sporting goods retailer. With 34 locations across the country, Store Manager Kristian Wold Wægger oversees exceptional service and leading brands like The North Face, Nike, Oakley, Patagonia, Osprey, Arc'teryx, and many more. Anton Sport outfits everyone from casual weekend warriors to hardcore explorers.
The Opportunity
During summer months, Anton Sport's downtown Oslo stores attract droves of Asian shoppers seeking discounted luxury brands. However, paper-based VAT refunds created cumbersome processes and room for error that frustrated staff and tourists alike.
Our Solution
We implemented our seamless, mobile-first tax refund solution. Now Anton Sport staff simply enter purchase details, while customers photograph receipts and instantly self-process refunds on their phones post-travel. Besides, our merchant platform also provides Anton Sport real-time insights about tax free sales performance.
The Impact
Since partnering with us, Anton Sport's:
Tax refund efficiency improved considerably
Administrative burden decreased
Customer refund frustration substantially reduced
Additional promotional opportunities emerged to drive more traffic into the stores
"It's been an increase in efficiency. There's less work for us. And it's easier for the customer as well," Kristian explains.
